Elon Musk sets price of new Tesla Model S at $69,420…get it?

Eccentric businessman and Tesla CEO Elon Musk has announced a new pricing structure for the Tesla Model S and you don’t have to be a genius to crack the referencing code of the new amount.

$69,420.

Have memories of your Year 9 high school maths class come flooding back yet?

Industry insiders believe the new price structure was a direct response to electric car competitor, Lucid, who earlier announced their entry-level sedan would cost $69,900 after tax credits are applied.  

Following this news and never one to shy away from the headlines, Musk tweeted to his 39 million twitter followers that “The Gauntlet has been thrown down. The prophecy will be fulfilled. Model S price changes to $69,420 tonight!

But it’s not the first time the Model S has had a price cut this year. Roadshow by CNET reports that “the automaker quietly cut $3,000 off the Model S earlier last week, potentially in a bid to outdo Lucid before its announcement. Earlier this year, Tesla cut $2,000 off the starting price of the Model 3″.

Unfortunately though, this cheeky sounding discount won’t apply to models being sold in the UK. You’ll still have to fork out £74,980 for a Model S Long Rang and £89,980 for the Performance model. 

In other news, remember when Space X launched ‘Starman’ into Space in 2018? Well the orbiting Tesla Roadster and ‘astronaut’ has just passed Mars for the very first time. 

(H/T Techcrunch)

Leave a Reply